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On the Move Concept

While programmatically On the Move may appear to be just another program, conceptually it is much more. It is based on the premise that some girls and young women are missing out on recreational opportunities due to various covert and overt societal barriers. On the Move provides an alternative program model that can reach out to those females the current system is not serving.

The On the Move concept is guided by four principles:

  1. On the Move is conceptual, not prescriptive.
    Structured time-lines and rigid program design have been purposefully avoided to allow each community to respond to the unique needs and interests of girls and young women. This has allowed On the Move programs to reach a wide demographic of participants – pre-teens, teenagers, recent immigrants, Aboriginal peoples, those living in poverty, and other inactive females.

  2. On the Move is participant-driven.
    On the Move depends on collaboration between service providers and participants. Girls and young women have a wide variety of skills, needs and interests. Involving them in program planning and implementation will directly contribute to success and provide participants with positive experiences upon which to develop a foundation for active living.

  3. On the Move is programming for who is not there.
    While the existing sport and physical activity system serves many girls and young women and provides them with positive recreation experiences, the majority of girls and young women are considered inactive. Therefore, On the Move programs are designed to attract inactive girls and young women and provide them with positive experience.

    Between the ages of 12-19, girls are significantly less active than boys, with 64% of girls compared to 48% of boys considered physically inactive.
    (2001/2002 Canadian Community Health Survey)

  4. ( National Population Health Survey, CFLRI 2001)
    More Stats & Facts

  5. On the Move is not based on supply and demand.
    Since many girls and young women have had little experience or have had negative experiences with sport and physical activity, they are not likely to demand more of the same programs, nor are they in a position to demand programs which do meet their needs. The end result is a lack of recreation programs for this group. Service providers need to find other success indicators to support special efforts like On the Move.

Sydney Millar
National Program Director
Canadian Association for the Advancement of Women and Sport and Physical Activity
N202-801 King Edward Avenue
Ottawa ON K1N 6N5
Tel: 613 - 562 - 5667
Fax: 613 - 562 - 5668

 

CAAWS appreciates the financial support of the Public Health Agency of Canada and Canadian Heritage, Sport Canada